{"id":5496,"date":"2024-09-11T10:22:57","date_gmt":"2024-09-11T10:22:57","guid":{"rendered":"https:\/\/homefirstindia.com\/blog\/?p=5496"},"modified":"2024-09-16T09:13:40","modified_gmt":"2024-09-16T09:13:40","slug":"10000-cr-trusted","status":"publish","type":"post","link":"https:\/\/homefirstindia.com\/blog\/10000-cr-trusted\/","title":{"rendered":"10,000 Cr Trusted!"},"content":{"rendered":"<p>It had been a simmering thought for a while. We knew it was only a matter of months, then weeks, until it could happen any day. Everyone jumped in on the guessing game. The atmosphere was alive and festive. HomeFirst saw a country-wide party when the day finally arrived. Employees, or as they were then coined\u2013<i><span style=\"font-weight: 400;\">Homies\u2013<\/span><\/i><span style=\"font-weight: 400;\">everywhere made this day their own. In an array of ways, 10000 Cr AUM was written across the branches. It was a collective achievement. The enthusiasm made it clear as can be.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We proudly call this our base camp. A treacherous climb that we started no longer than 14 years ago has got us here. A climb where we had to find our distinctive way. A climb where we had to adjust our methods. Each step teaching us something new, bringing us closer to where we stand now. This was an uncharted terrain that we ascended, now to have reached an altitude of 10000 feet. More than a milestone, this is our launchpad. The peak is now in sight.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The number of 10000 Cr in assets under management (AUM) is huge in itself. From reaching 5000 Cr AUM in a decade to now doubling it in just 4 years is remarkable, to say the least. But let&#8217;s pause, take a step back from the not-so-obvious significance of AUM and try to put things in perspective, shall we?\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is the big number that catches everyone\u2019s attention. But the meaning of AUM for a company like ours is lost on most. This milestone is much more than a financial figure; it\u2019s about the lives we\u2019ve touched, and communities we\u2019ve supported. Each crore in our AUM represents countless dreams realized\u2014homes built, businesses expanded, and futures secured. It is the measure of the trust our clients have placed in us for the most important purchase of their lives. It is the value of everything we manage for our clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One particular testimonial often comes to mind when I think about HomeFirst\u2019s impact. Now hidden in the Youtube archives is the story of Archana\u2013a single mother who took a home loan from us about 5 years ago. Because of conflict with her husband, she and her daughter were made to leave their house, putting them in a very tough situation. In her <a href=\"https:\/\/www.youtube.com\/watch?v=JIenEqyvAT4\">testimonial<\/a>, Archana asks an important question\u2013\u201d<\/span><i><span style=\"font-weight: 400;\"> Ek aurat ke liye ya toh pita ka ghar hai, ya pati ka. Mera ghar kaha hai?\u201d<\/span><\/i><span style=\"font-weight: 400;\"> She now lives with her daughter in a house she now owns.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have met and served countless more like Archana on our way here. For her, numbers alone did not do justice to her aspirations. Along with being a financial matter, home loans are also an emotional matter. It is the biggest financial decision that people make in their life. It is overwhelming, the excitement of buying a house comes with the anxiety of paying the loan. Even today, very few acknowledge this. HomeFirst\u2019s approach to this unmapped path began with this understanding. We have worked to incorporate this into our process and offer customizable products that fit the needs of our customers. Hence our emphasis on our customers having a single point of contact. For any individual, their documents are not the be-all and end-all. HomeFirst recognizes this, understands this, and works with this. We have trained our Relationship Managers to evaluate unconventional income sources, understand self-employed lifestyles, and accurately assess income without conventional documentation. The procedure for this method was not defined. We are still covering the ground, learning along the way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To date, HomeFirst has had the privilege of serving over 100,000 customers, each with different requirements, and for each of them, we delivered tailored solutions. To have served these many people, we now can boldly claim expertise in this segment. This climb has put our gear and methods to the test, and we have come out resilient. We now celebrate being at a height of 10,000 feet for how we got here and what this journey has done for us. We now have set a solid foundation. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">The peak is now in our sight. It is daunting, but our journey here has ensured our trust in our equipment and approach. We aim to serve many more like Archana. Hardworking individuals who aspire to purchase a home for their families and are more than capable of paying the loan off. Serving them to the best of our abilities is what drives HomeFirst. We have made a name for ourselves today with the way we work. The result of it now for everyone to see.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is just the beginning. HomeFirst is here to stay, set to become the largest housing loan provider. Here&#8217;s to doubling our book size even faster! Peak-bound and unstoppable!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It had been a simmering thought for a while. We knew it was only a matter of months, then weeks, until it could happen any day. Everyone jumped in on the guessing game. The atmosphere was alive and festive. HomeFirst saw a country-wide party when the day finally arrived. Employees, or as they were then [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":5486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10,000 Cr Trusted! - Blogs &amp; Articles<\/title>\n<meta name=\"description\" content=\"HomeFirst Finance reaches 10,000 Cr AUM! 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