{"id":808,"date":"2018-02-20T15:10:22","date_gmt":"2018-02-20T09:40:22","guid":{"rendered":"https:\/\/homefirstindia.com\/?p=808"},"modified":"2024-05-22T08:15:09","modified_gmt":"2024-05-22T08:15:09","slug":"digizen-2-hinaben-shah","status":"publish","type":"post","link":"https:\/\/homefirstindia.com\/blog\/digizen-2-hinaben-shah\/","title":{"rendered":"HomeFirst Digizen &#8211; Stories of the Progressive Indian &#8211; Part 2"},"content":{"rendered":"<p><strong>The Perfect Recipe for Change!<\/strong><\/p>\n<p>This story is of&nbsp; Mrs. Hinaben Shah, the Masterchef in her own rights, who made the best use of technology after demonetization &amp; set on a journey that has inspired many to make India go&nbsp;cashless! Unusual as it may sound, Hinaben is the <em><strong><a href=\"https:\/\/homefirstindia.com\/product\/home-loans-self-employed\/\">&#8216;Karta&#8217;<\/a>&nbsp;<\/strong><\/em>of her family. Our 2nd <strong><a href=\"https:\/\/homefirstindia.com\/blog\/homefirst-digizens\/\">Digizen <\/a><\/strong>is an independent businesswoman who runs a home-cooked tiffin delivery business in Baroda since&nbsp;last 10 years.<\/p>\n<h4><strong>Read her story here:<\/strong><\/h4>\n<h5><strong>Flashback 2008:<\/strong><\/h5>\n<p>Hinaben started humbly and somehow managed to cater to 25 odd customers a month. As time passed, her business won some loyal customers and before she knew she was delivering 2000 tiffins a month! Homestyle freshly cooked food and her charming smile became of the key ingredients of her success.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"attachment-266x266 alignright\" src=\"https:\/\/homefirstindia.com\/app\/uploads\/2018\/01\/Hinaben-Dabba-1-300x300.jpeg\" alt=\"Digizen\" width=\"253\" height=\"253\"><\/p>\n<h5><strong>Fast-forward&nbsp;2016:<\/strong><\/h5>\n<p>Like most small family-run business, making transactions in CASH had become a way of life. A normal working day would involve Mr. Shah (her husband) visiting at least 2-3 customer&#8217;s place specifically for cash collection. Though Hinaben had a bank account to her name, accepting transactions online was still a farfetched idea! Little she knew, that things were about to drastically change!<\/p>\n<p>As the Demonetization bell rang, Hinaben&#8217;s business started facing a lot of problems from procuring raw materials like groceries &amp; vegetables to collecting cash from regulars!<\/p>\n<p>Hinaben could have got into a pickle without cash in hand,&nbsp;but she added something new to her menu; she started, making &amp; accepting payments online. Using Net-Banking and&nbsp;popular e-wallets her business became more customer friendly. Profits margins got better, as she could eliminate the cost of cash collection and her patrons&#8217; quicky increased in numbers. Today, when asked about her preferred transaction mode, she smartly replied,<em><strong> \u201cAb toh koshish yahi rehti hai ki sab kuch online hi kiya karein, suvidha ki suvidha aur bachat ki bachat\u201d<\/strong><\/em><\/p>\n<p>It has been over 2 years since Hinaben has been with us. It is a matter of pride for us to have helped Hinaben move into the <a href=\"https:\/\/homefirstindia.com\/\"><strong>home of her dreams<\/strong>!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Perfect Recipe for Change! This story is of&nbsp; Mrs. Hinaben Shah, the Masterchef in her own rights, who made the best use of technology after demonetization &amp; set on a journey that has inspired many to make India go&nbsp;cashless! Unusual as it may sound, Hinaben is the &#8216;Karta&#8217;&nbsp;of her family. Our 2nd Digizen is [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":5116,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,35],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HomeFirst Digizen - Stories of the Progressive Indian - Part 2<\/title>\n<meta name=\"description\" content=\"HomeFirst Digizen - Know how Hinaben who runs a tiffin delivery business swiftly makes her way through the demonetization storm that took the Nation by surprise\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hffc.in\/ta\/blog\/digizen-2-hinaben-shah\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HomeFirst Digizen - 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